What is good marketing? Well that is a classical question.
I think that the slides show "Strategy of Giving" - see below - which Miika published on Slideshare.com is a good example of a part of the answer.
The presentation characterizes of these important things:
It has a human message which we all are somewhat familiar with and can embrace.
It is paradoxical which creates interest.
It is very pedagogically presented.
It is humours.
It is postmodern in that it does what it says you should do.
All these things characterizes good marketing I think.
Foursquare Adds NFC Support To Its Android App
4 minutes ago

